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Periodical article Periodical article Leiden University catalogue Leiden University catalogue WorldCat catalogue WorldCat
Title:The South African Feature Film Industry: A Comparative Analysis
Author:Tuomi, KristaISNI
Periodical:Social Dynamics
Geographic term:South Africa
government policy
Architecture and the Arts
Literature, Mass Media and the Press
Economics and Trade
Development and Technology
Politics and Government
External link:https://www.tandfonline.com/doi/abs/10.1080/02533950608628728
Abstract:Although the South African film industry has the required competency to become a significant player in the international film market, few South African films enjoy commercial success. This paper examines why South African films are not more successful and assesses what government and other stakeholders can do to promote a sustainable and successful film industry. The paper draws on the experiences of the United States, the United Kingdom and other countries to argue that the government of South Africa should not focus solely on the cultural aspects of the film product but should attach more importance to distribution, promotion and audience development. App., bibliogr., notes, ref., sum. [Journal abstract]