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Periodical article Periodical article Leiden University catalogue Leiden University catalogue WorldCat catalogue WorldCat
Title:Special Projects and the Dilemma of the Nigerian Print Media
Author:Akpabio, Eno
Year:2003
Periodical:Humanities Review Journal
Volume:3
Issue:2
Pages:28-35
Language:English
Geographic term:Nigeria
Subjects:newspapers
periodicals
marketing
journalism
Literature, Mass Media and the Press
Abstract:Any newspaper or magazine that relies on sales would remain in the red because the price on the cover does not reflect the effort that goes into its production. On the media scene in Nigeria, one of the ways to increase income is the creation of special projects. Special projects entail a kind of writing that generates funds. The ideas of special projects' staff may range from spotlights on leading companies in a particular sector to anniversary celebrations of public figures and organizations. However, the glorification of these persons and organizations is not inspired by a thorough investigation to find out if they are really praiseworthy, but merely by commercial interests. Bibliogr., online sum. [ASC Leiden abstract]
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