Previous page | New search |
The free AfricaBib App for Android is available here
Periodical article |
Title: | Viewer preference for TV stations and programmes: a pilot study |
Authors: | Onah, J.O. Anyanwu, A.V. |
Year: | 1988 |
Periodical: | Africa Media Review (ISSN 0258-4913) |
Volume: | 2 |
Issue: | 3 |
Pages: | 1-18 |
Language: | English |
Notes: | biblio. refs., ills. |
Geographic terms: | Nigeria West Africa |
Subjects: | sociology television marketing Consumer behavior |
External link: | https://d.lib.msu.edu/jamr/101/OBJ/download |